Lacoste launches a virtual store with exclusive benefits for Ethereum NFT holders. The iconic fashion brand embraces blockchain technology to offer NFT holders unique perks and limited-edition items.
With this innovative move, Lacoste aims to create an engaging and interactive shopping experience for its customers. The integration of NFTs allows the brand to reward loyal customers and collectors with special access to virtual events and exclusive merchandise. By tapping into the growing popularity of NFTs, Lacoste showcases its commitment to embracing digital innovation and providing its customers with cutting-edge experiences in the metaverse.